2 jobs found

Position Objectives: • To advance animal rights and vegan initiatives by generating media coverage of PETA's campaigns • To coordinate outreach and correspondence with media representatives and establish long-lasting professional relationships to help ensure animal rights issues remain in the spotlight   Primary Responsibilities and Duties: • Prepare and service news releases for PETA campaigns • Develop targeted lists for issue and campaign coverage • Develop new pitch ideas and ways to revamp news releases and pitches in order to increase media coverage of PETA campaigns • Develop contacts and establish relationships with media representatives • Keep informed about PETA's work and media coverage • Keep informed about local and national news stories and track those that are relevant to PETA's campaigns • Perform any other duties assigned by the supervisor   Requirements • Bachelor’s Degree or equivalent experience working in a professional environment...

Position Objectives: • To advance animal rights by representing PETA to all forms of media • To oversee correspondence with media and advise staff on media interactions, including but not limited to outreach letters, arranging interviews and statements, Twitter pitches and other media outreach opportunities   Primary Responsibilities and Duties: • Handle incoming requests and inquiries from the media for interviews, statements, information, etc. • Secure interviews and media outreach opportunities, ensuring that PETA's message reaches national audiences with maximum impact and exposure • Write and edit official media statements and reaction letters, and send them to the appropriate media outlets • Proactively research current events and designate appropriate spokespeople to complete media interviews • Guide staff members in handling media requests and working with the media • Supervise media interviews, including after-hours and weekend media requests •...