PETA
Remote
Position Objectives:
• To advance animal rights and vegan initiatives by generating media coverage of PETA's campaigns
• To coordinate outreach and correspondence with media representatives and establish long-lasting professional relationships to help ensure animal rights issues remain in the spotlight
Primary Responsibilities and Duties:
• Prepare and service news releases for PETA campaigns
• Develop targeted lists for issue and campaign coverage
• Develop new pitch ideas and ways to revamp news releases and pitches in order to increase media coverage of PETA campaigns
• Develop contacts and establish relationships with media representatives
• Keep informed about PETA's work and media coverage
• Keep informed about local and national news stories and track those that are relevant to PETA's campaigns
• Perform any other duties assigned by the supervisor
Requirements
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