Celebrity Relations Manager

  • PETA
  • Los Angeles, CA, USA
  • Sep 20, 2022
Full time Media-Journalism Non-Profit

Job Description

Position Objective:

To enlist celebrity support of PETA campaigns and initiatives, including social media campaigns, public service announcements, and advocacy events supervising successful outreach and creating high-profile animal rights messaging and oversee the division


Position Responsibilities and Duties:

• Organize celebrity projects, including photo shoots and the production and editing of radio and TV commercials

• Oversee the Art Director acting as the point person between them and the PETA celebrity team on all creative campaign building

• Oversee day to day of Celebrity Relations Coordinators, the Department Assistant, Celebrity Marketing Coordinator, and Celebrity Auction Coordinator

• Supervise the execution of events and working with media campaign staff members to ensure appropriate media coverage

• Work with social media team to guide online Influencer outreach

• Develop and maintain relationships with entertainment industry professionals (e.g., agencies, publicity firms, management companies, photographers, stylists)

• Write letters to celebrities encouraging them to get involved in various PETA campaigns or to stop supporting industries or acts that harm animals (e.g., wearing fur, buying an animal from a pet store, attending an animal-based circus, eating foie gras)

• Write scripts, ad copy, and text for celebrity letters after celebrities sign on to participate in campaigns

• Liaise with key senior staff members to create pitch ideas that will become the next big thing for animal rights

• Keep thorough records in the celebrity database of the important interactions between PETA and celebrities

• Stay current on celebrity news and events, including the issues and events that are important to them, to  respond with relevant information

• Travel to represent PETA at events, shoots, meetings, concerts, and other opportunities for networking

• Perform other duties as assigned by the supervisor


Qualifications and Requirements:

• Extensive firsthand knowledge of the entertainment industry is a must, experience working in a similar or related field is required

• Working with high-profile individuals requires the ability to be honest, reliable, and discreet

• You're going to be working with celebrities, publicity firms, and stylists, so the ability to deal with a variety of people in a professional manner will be critical

• Contracts need to be negotiated and photo shoots need to be organized, and it all has to happen under a tight budget, so we need an A-list multitasker with a lot of drive

• Top-notch writing abilities 

• Exceptional organizational skills and attention to detail

• Must be at least 21 years of age and have a valid U.S. driver's license, a minimum of three years of driving experience, and a satisfactory driving record

• Willingness and ability to travel

• This position requires proof of the COVID-19 full vaccination and booster

• Many people say that they "thrive under pressure," but this position has no shortage of tight deadlines, so you must really be able to crank out high-quality work within short timeframes.

• This position is responsible for getting our message out to celebrities, so you must know PETA campaigns and animal rights issues inside and out

• You must support PETA's philosophy and have the ability to professionally advocate our positions on issues

• Naturally, you'd need to be committed to the objectives of the organization, and living a vegan lifestyle would be a part of this